Dave ChaffeyIt’s clear that digital marketing is growing in importance, but which are the most ‘in-demand’ digital marketing skills that are worthwhile developing so that they will appeal to employers? We set out to answer this question in our new Digital Marketing Skills research report which is a free download summarising the 700 responses we received from marketers.
This ‘State of Digital Marketing skills‘ infographic summarises some of the main findings.
You can also read the full report if you are interested to discover which are the top in-demand skills.
About
Welcome to my personal site where I blog about the latest developments in digital business to help students, professionals or lecturers using my books in their studies or careers.
Visit my main Smart Insights Digital Marketing Strategy site to download planning templates, strategy guides and daily updates on the latest developments.
I also write about assistive technology to help others teaching the visually impaired as part of my volunteering work for charity AbilityNet.
My latest books
Full details on Amazon:
Digital Marketing: Strategy, Implementation and Practice
8th edition
Digital Marketing Excellence
6th edition
